Abstract  

This study was set to empirically investigate the variations of seventeen individual, technological and organizational variables with regard to computer utilizations in Saudi organizations. A sample of 722 voluntary computer users in organizational setting, from different regions of Saudi Arabia and different industries, was considered in this study. The variance in computer utilization explained by individual variables was 54.8%, 14.3% by technological variables and 12.3% by organizational variables. Saudi nationals apart from specific age as knowledge workers demonstrate to compete with foreign workers in terms of computer utilization. However, women, high school holders, low-level workers and public sector organizations are experiencing computer underutilization. Rogers' five characteristics of innovations diffusion prove to have significant variations on computer utilization in developing nations. Computer complexity and computer anxiety tend to inhibit computer utilization, while favorable attitudes toward computers, computer experience and organizational support and training tend to promote it. These findings are expected to help decision makers and practitioners in Saudi Arabia to encourage promoting factors to sustain computer utilization for work purposes while Wing to restrain the effects of the discouraging factors.